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ASE Academy

We are consultants. We are authors. We are coaches.

With our expertise from 20 years of developer coaching and tailored Agile Software Engineering coaching approaches, we take developers to the next level with greater competence, efficiency, and professional success.

Why ASE? The I-C-E Method

Through years of experience with software and software coaching, the I-C-E Coaching Method was born. It was specifically developed by the founders of ASE Coaching to advance experienced software developers.

I

IT Skills

Solid technical skills as the foundation for excellent software development.

C

Creative Thinking

Creative thinking for innovative problem-solving and architectural decisions.

E

Emotional Intelligence

Emotional intelligence for effective teamwork and communication.

The ASE Coaching Participants

Our participants are software developers who come from the most diverse areas of business. They all share the desire to develop both professionally and personally.

Our Coaches

Damir Majer

Damir Majer

ASE Founder and Head Coach

Damir Majer is the founder and head of ASE Coaching. He is a passionate advocate of agile software development methods and brings over 20 years of experience in software development and coaching.

Personal

Chess and Asian martial arts

Certifications

Certified Software Architect, Learning Coach, Adult Education Trainer, Coach

Awards

SAP Champion, SAP Developer Hero, SAP Community Hero, only externally accredited ASE Coach by SAP for ABAP and JAVA, Founder ABAP CodeRetreat

Prof. Dr. Christian Drumm

Prof. Dr. Christian Drumm

ASE Coach

Professor of Business Information Systems at FH Aachen University of Applied Sciences. Christian combines academic excellence with practical software development and brings unique perspectives to ASE Coaching.

Personal

Mountain biking and climbing

Certifications

Certified Software Architect, Certified Coach

Awards

SAP Champion, SAP Mentor Alumni, SAP Developer Hero, SAP Community Hero, Co-Founder ABAP CodeRetreat

Martin Jonen

Martin Jonen

ASE Coach

Experienced software developer and strong advocate of TDD and CI/CD. Martin brings extensive practical experience from numerous projects and places particular emphasis on practical application.

Personal

Running and Yoga

Certifications

Software developer with expertise in TDD, CI/CD and modern development practices

Awards

Numerous projects with a focus on practical application

Our Philosophy / Mission

We are committed to the pursuit of excellence in software development. Our goal is to advance developers not only technically but also personally — for better software and more fulfilling careers.

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